An Unlimited Credibility Gap
To Infinity and Beyond?
Years ago, the usual stomping grounds for those of us in the hosting industry took an interesting turn as shady fly-by-night hosting providers started using the term ‘unlimited’ to describe their product plans.
These companies offered ‘unlimited’ bandwidth or ‘unlimited’ disk space as an enticement for customers to buy their products. There was a strong negative reaction within the hosting community and a sincere attempt among responsible hosts to make it known that ‘unlimited’ plans lacked credibility.
Last week it was announced that 1and1, an industry peer who I like and respect, has joined Verio, another one of the good guys, in touting ‘unlimited’ hosting plans.
I thought we had learned better.
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