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Cloud Hosting Series, Part 5: Do You Sell Cloud?

As a hosting company we hear this question all the time, but it usually misses the mark of what hosting consumers are actually asking for. And a misunderstanding about what hosted Cloud services are and do can lead to solutions that might not fit the problems customers are trying to solve. So what do consumers actually mean when they ask, “Do you sell Cloud?”

Due to the server-centric types of products that hosting companies have typically offered, when traditional hosting consumers ask if a hosting provider “sells Cloud,” they are likely asking if that provider offers a Cloud IaaS solution when, in fact, their needs might be better served with a PaaS or even SaaS solution. Confused yet? Don’t worry, you’re not alone. Let’s take a minute to look at these terms to try to understand a little better just what Cloud has to offer the hosting consumer. Read more

Cloud Hosting Series, Part 4: With Cloud, the Era of Overselling is Over

In my last blog post for ServInt’s Cloud Series I talked about some of the true potential of Cloud Hosting. But how do you know if the Cloud hosting provider you’ve chosen will be able to make good on their promises for scalability, bandwidth, reliability, etc.?

One of the reasons non-Cloud hosts fall short in our industry is overselling. Not all hosts oversell their products—ServInt never has and it never will. But many hosts, especially in the shared space, buy resources and then resell multiples of those resources under the assumption that most people weren’t going to use everything they were being sold. Read more

Cloud Hosting Series, Part 3: Making Hosting Better… Not Just Bigger

In part 2 of our Cloud Hosting Series, ServInt CTO Matt Loschert made some interesting comparisons between VPS and Cloud Hosting.  One of the things Matt said was “Cloud Hosting creates a world in which server instances are transient and disposable. The instance is no longer important — the communication and cooperation between instances is.” Pretty dense. Still, it got me thinking because this notion is at the heart of the promise of Cloud Hosting.

I was still thinking about it when I showed up to the local deli for a sandwich yesterday. I usually go around 2pm. Yesterday I went at 12:30. The place is tiny and normally sleepy-quiet. It’s just the owner at the counter and her son working the register. Frankly, I’ve sometimes wondered how they stay in business. But yesterday, an hour and a half earlier than I usually go to lunch, the joint was packed – and three times while I was there I saw groups of people come to the door, look at the line and walk out. Most of the time the owner’s just sitting on her hands when I come in. I realized that at 12:30, her business is made – but it’s not maximized.

So what does this have to do with Cloud Hosting? Well, the number one goal of Cloud Hosting seems to be the ability to achieve new levels of scalability. My deli experience serves to remind that the challenge of scalability to a business is not new. Read more

Cloud Hosting Series Part 2: VPS to Cloud?

I have to admit, I’m a bit baffled by some of the messages I’ve heard coming from our competitors and from customers recently about what Cloud Hosting means to our industry. I often get questions from customers and read advertising from other hosting companies that equate Cloud Hosting to being the obvious replacement for dedicated server or VPS hosting. We hear things like, “upgrade to our Cloud solution” and “host your website in our Cloud,” as if your website wasn’t working on its current platform, or with the advent of Cloud, your website would stop working all of a sudden.

Don’t get me wrong, Cloud Hosting has its place in the market, and it will become increasingly relevant with time. In fact, as a platform, Cloud will become a necessity over the next few years. But, right now – are you ready for it? Read more

Cloud Hosting Series, Part 1: A Marketer’s Perspective


A few weeks ago, I traveled to San Jose, CA, where I attended the “Cloud Connect” conference. Cloud Connect is basically an annual symposium where the biggest players in the cloud industry gather together to talk about what’s coming next for the Cloud. Analysts opine, accountants report, Fortune 500 CTOs brag, consultants take notes, and those of us who are already deep in the trenches of the virtualized data center industry scratch our heads and wonder how any of this applies to “ordinary” businesses. Read more

Explaining Cloud Hosting: A Blog Series on the ServInt Source

Cloud Solutions.
Cloud Hosting.
Public Clouds.
Private Clouds.
Hybrid Clouds.
Cloudy… Cloudish… Cloud-like.

Is anyone else confused? The Internet industry has been buzzing about the potential of “The Cloud” for a while now. Here at ServInt we’ve been offering easily scalable, highly virtualized, business- and budget-friendly hosting solutions for years — and yet, as some of our customers have noted, we don’t currently offer anything we actually call a “Cloud Hosting” product. Read more

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